When you are in a retail store, you have the opportunity to see and examine the product you want to purchase. If it's a shoe or dress, you can wear it to see if it fits well. But for online shopping, you need to provide clear and striking product photos - let customers want the product, photos are the only thing they interact with. Make sure you also provide detailed product information – this is very essential. Product pages are a strong link in every conversion, this is where your customer makes the best decision: whether to buy or not. Provide as much information as possible, from colors to sizes. Provide your customers with what they need in the right form. However, don't clutter your product pages with content; make it simple, consistent and informative in a good layout. Don't forget to localize the content too. It is essential for the Nigerian market. Navigation