you get home, make yourself a coffee and then turn on the TV. To keep company from what? An advertisement. Not just any advertisement, an advertisement that petrifies your dreams, that solidifies you in a desolation that robs your mind and tunnels into your soul to soak your blood. Worse still when we end up from humans to inadequate sculptures, but it's not over yet, like the annoyance of advertising; it hits you worse than the plague as the words used, ignite, intensify the flames inside your body that get deeper and deeper killing every heartbeat you take like a cigarette, demolishing the inside of your body with every puff you take. When the commercial ends it leaves you with two words “go compare” that yearn inside you with bitter coldness and not even the command of the burning fire can make the disaster of the two words happen inside you. The corpulent abominable figure frantically dives across your television screens, and when you look at him his demented eyes pierce your soul and end your existence. Plus, at the end of his loathsome, spiky barbed wire mustache is a target of mass destruction that can kill you with one lethal blow. Thankfully this is less infuriating than his voice, voice. Not quite like incessant terror, shock and fear diluted together to hypnotize you into your worst nightmare. However the words don't leave you so easily as every letter that comes out of his mouth gets trapped in your body, mind and spirit. Which not only causes pain but causes endless torment that would drive you crazy. Music. NO! More like extreme ear pain that would make you deaf hearing the same music over and over even when it is not being played....... middle of paper...... what really drives you crazy is when they say "save the nation" you feel like you want to jump onto the TV screen and remorselessly kill the floating figure. Who wouldn't, since after witnessing the crime you can't afford to hear such words. Overall I am speechless due to the horror I witnessed and definitely, without a doubt, I would say it is the worst advert ever. Like when you have a racket in the background with incessant information and a stupid fat man yelling at you. How can you not hate advertising? Because the advertising is not sophisticated as it hugely lacks clarity, which confuses you in thinking about what is being promoted. Furthermore, the advert also lacks the basic essentials that an advert must have, because the concept of the advert is in huge contrast to the product it seeks to be promoted.