Launching a creation at the right time can make or break the film. This topic has been discussed and analyzed by numerous authors. Seizing the right moment is the goal of every manufacturing company to maximize revenue. Disney has produced many films, some of which were huge successes and some of which were total failures. One film that suffered from poor release despite being a good production was The Lone Ranger. The film starring Jonny Depp and Gore Verbinski should have been a success. It was based on the premise that the similarities between the characters played by Johnny Depp in Pirates and The Lone Ranger would appeal to audiences. It wasn't like that. The Pirates' moment was over and forgotten, so leaning on that success was fallacious. Disney knows all too well that the right time matters, but this is a business out there to make money and succeed. This is why some of their major box office movie flops may appear to be affected by, among other factors, timing, but still manage to rake in the profits. This is discussed in detail by (Sahagian para 1-4) Conclusion The Walt Disney Company takes pride in producing quality products displayed around the world. Successful Disney films are influenced by many aspects. A good company film appeals to the emotions of its viewers, should be well rated so that it can be enjoyed by a variety of people, and should be properly timed. These are the basic characteristics of all majors