DISH Network was organized as a corporation in 1995 under the laws of the state of Nevada and began operations on March 4, 1996. It focuses primarily on providing high-quality video entertainment. DISH is a publicly traded company with common stock on the Nasdaq Global Select Market and trades under the symbol "DISH." DISH is a national company and is the third largest pay-TV provider in the United States. DISH Network's three major business subsidiaries are DISH, Blockbuster, and Wireless Spectrum. The DISH pay-TV service is a direct-broadcast satellite pay-TV provider that had 14.056 million American customers as of December 31, 2012. Blockbuster offers rentals and sales of movies and video games through retail stores, mail, digital devices and the website blockbuster.com and the "Blockbuster on Demand" service. Wireless Spectrum is a $712 million acquisition of certain 700 MHz wireless spectrum licenses, a $1.365 billion acquisition of DBSD North America, and a $1.382 billion acquisition of TerreStar. Dish is currently "evaluating its option to commercialize these assets." “Our business strategy is to be the best video service provider in the United States by providing high-quality products, exceptional customer service and great value.” (2012 Annual Report page 1) DISH has been a technology leader in the pay-TV industry, developing and introducing award-winning DVRs, dual tuner receivers, 1080p video on demand and their most recent technological achievement, the HD DVR receiver called Hopper, which they hope will maintain and improve their competitiveness in the long term. DISH is committed to providing exceptional customer service through quality installation, equipment reliability, customer education, and problem resolution...half of paper...change your software and you may have to stop to provide features that are currently offered to customers. As stated in the annual report, the characteristics in question are of the utmost importance to DISH's current business strategy. The cases could result in DISH being unable to renew its retransmission consent agreements, or at least having to renew them on unfavorable terms. If DISH were unable to renew its retransmission consent agreements with broadcast companies, it would likely not be able to compete with other pay television companies. I think this case would have been difficult to prevent. Technology often pushes us as a society to create adequate regulation for new types of problems that arise with change. This problem will inevitably arise. DISH Network embraces this by placing technological advancements at the forefront of its business strategy.