"Design is thinking made visual." - Saul BassDesign isn't about how it looks or feels, it's about how it works. Saul Bass, an Oscar-winning graphic designer and director, is best known for his design on animated film title sequences. He created identities for approximately 80 major companies of his time, as well as groundbreaking film titles designed for famous directors such as Alfred Hitchcock, Stanley Kubrick and Martin Scorsese. During Saul Bass's 40-year career, his masterpieces, including "The Man with the Golden Arm" and "North by Northwest," have touched many people, not just designers, students, design observers or those who they know and can explain what a designer is and what he does. His design philosophy of symbolizing and summarizing resonates even today in the sparse Apple logo, the inviting simplicity of Google's home page, and the clean, touch-screen tiles of Microsoft's "Metro" redesign for Windows Phone. He had created many successful works that continue to live on today, long after his passing 17 years ago. “If I do my job well, the identity program will also clean up the company's image, position it as contemporary and keep it from ever looking dated.” -Saul BassContents:Design is thinking made visual. As a visual creation in design thinking, it is about concepts, ideas, or solutions for problem solving. The human brain processes images 60,000 times faster than text. About 93% of all communication is nonverbal. You can glean a story from an image, rather than a single word. Storytelling is therefore a fundamental skill that all designers must develop if they wish to become great visual thinkers. Based on universal principles of design, storytelling... at the heart of the paper... intrinsically related to process." -Paul RandAs the National Education Association has pointed out, "Western civilization has become more dependent than ever on visual culture, visual artefacts and on visual communication as a mode of discourse and a means of developing a social and cultural identity”. This shows that visual communication is more powerful than verbal communication and today can be seen everywhere from electronic media to environmental contexts. As a designer, visual communication skill is essential to present a design or product to the client and consumers. It is also the characteristic of the designer himself, and the design message can be conveyed to the public more easily. Not everyone is born to be a visual thinker, but as long as they are willing to learn, they can become a successful visual communicator. designer one day.