In this case of negotiation, both parties have a totally different cultural background. Since culture could be defined as the pattern into which a person is socialized, it also means that culture influences the way people live, play, work, and, most importantly, communicate with others. To understand and communicate effectively with people of different cultures it is important to understand how culture influences communication. Culture can be conceptualized in many different ways, but the common conceptualization of culture focuses directly on communication. This idea was put forward by Edward T. Hall, an anthropologist who spends years living with and observing people from many different cultures. To understand his idea it is important to understand the basic forms of communication: high-context messages and low-context messages. Messages can be placed along a continuum from low context to high context. To be effective in negotiation, students must understand each other's cultural differences and therefore expectations regarding marriage. To do this, they must communicate. However, cultural differences also imply different ways of communicating. The first key learning point for students is understanding the other party's culture based on communication patterns. Our goal here is to remind students that they should not neglect the negotiation process - in this case communication - to focus only on the content. The two different cultures in this case could be defined as low-context and high-context based on Edward Hall theories. A high-context culture is a culture in which the message contains very little explicit verbal part. Most of the information is internalized in the person or physical...... middle of paper ...... may be located abroad, or connect two or more negotiators of different nationalities. This simple characteristic multiplies the variety of contexts: diversity deriving from geographical conditions, laws and customs, language, political and cultural characteristics; diversity of intercultural negotiation: negotiation involves many actors, with different nature and status. In the case of international negotiation, this is due to two facts: a large number of international negotiations pass through third parties, in particular states and local governments, but international negotiations also often take place at multiple levels; requirement for experienced negotiators: intercultural negotiation is very complex and difficult. In fact, it must take into account both the fact that the actors belong to different cultures and, consequently, do not share the same way of thinking.
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