(Bamford and Forrester, 2010) hypothesized in his book that there are four stages in the product life cycle. Each stage of an organization is important and I will explain it to you using a Client Management (CM) service that was introduced in my previous job as a sales representative at a car dealership to allow us to track customers who visited the dealership. A new and improved service needed to be introduced to help sales reps do their jobs better and track their progress, essentially this improvement was achieved using the implementation of the quality feature regarding customers' low CSI score on like the sales team were not following up adequately (Bamford and Forrester, 2010). Here is an application of each stage of the product life cycle; • Service introduction: (Radnor, 2006) postulate “One way to improve the reflection process within companies is to carry out an audit and use the results as a basis for improvement through the development of an action plan”. Management customers (CM), is a system that was introduced to allow the sales team to register their customers in a system, improve customer service, help organize their calendars with reminders and email replies, record phone calls and set follow-up reminders with there