In Rereading America excerpts from "Two Ways a Woman Can Get Hurt": Advertising and Violence" by Jean Kilbourne and Joan Morgan entitled "From Fly-Girls to Bitches and Hos", both authors focus on gender inequality in America. In this way they try to explain to the public the status of women in the male-dominated society. Both articles discuss the violence and exploitation of women and demonstrate the power of the media and the world of entertainment our attitudes that influence our behavior as men and women. Both selections also push readers to think about the current status of women in society and the role of the media in terms of effective gender roles in society. Kilbourne and Morgan provide the different examples in their own way to support their choices and ensure they make their essay persuasive by successfully proving their point, while still coming to the same conclusions. Kilbourne takes a calm approach to explaining to readers how the objectification of women in advertising constitutes a form of cultural abuse, while Morgan takes a very aggressive way to make his point. Comparing Morgan's tone to Kilbourne, Morgan's aggressive approach may leave readers disinterested in reading his selection. Kilbourne focuses on academic writing and addresses readers as if he were speaking directly to people who are unaware of the negative effects of advertising. Kilbourne offers many visual examples to provide tangible evidence based on his arguments about advertising. This strategy draws readers in with visual imagery and ensures a quick understanding of the point you are trying to justify. It also encourages the reader's attention to the story. Therefore, using this amazing technique, he proves his point by portraying various postures and advertising poses irrelevant to the product. This