Women's Retail Industry Women's apparel market worth INR 78,500 crore ($14.4 billion) contributes 38% to the market total of Indian clothing. The growth of this market is faster than that of the men's clothing market. With relatively lower penetration of brands and increasing disposable income of modern women, this segment has become the focus of many Indian and international brands. Market Size and Growth Projections The women's apparel segment comprises various categories that include sarees, salwar kameez, innerwear, blouses, winter wear, pajamas, tops/shirts, trousers, skirts, jeans, t-shirts, etc. Indian ethnic wear, which includes sarees, salwar kameez and blouses, is the largest category within the segment with a 75% share of the entire women's wear market. The market is expected to grow at a CAGR of 9% for the next five years to reach a figure of INR 121,400 crore (USD 22.3 billion) by