Q1. What kinds of decisions does Chad Thomas have to make every day for his company's operations to run effectively? In the long run? Tactical decisions or short-term decisions have short-term impact and consequences for the organization: 1) Manufacturing process layout and equipment configurations: The importance of relaunching is to reduce setup time2) Resource allocation: daily raw materials allocation and replenishment3) Management of the allocation of labor resources and personnel assigned for each process.4) Work scheduling - production planning on how much to produce5) Shipment scheduling - planning and organization of the number of shipments to be completed by customer6 ) Inventory ManagementStrategic decisions or long-term decisions have long-term impact and consequences for the organization:1) Develop forecasting methodologies and techniques to understand demands2) If you make the “Produce” or “Buy” decision, is important as the decision will have an impact on the relaunch of equipment and production3) Reorganization of personnel: necessary to retrain people and verify their abilities to carry out the work (cross-training and flexible workforce are fundamental components in the organization for meet product complexity)4) “Outsource” or “buy” decision: When volume increases at a steady rate, outsource non-core activities to others.Q2. How did sales and marketing impact operations when they started selling standard parts to retail outlets? First, you need to focus on the competitive dimensions of the company before making any decisions. In this aspect, competitive capabilities are the dimensions of Cost, Quality, Time and Flexibility that a process or value chain actually processes and is capable of generating value. This includes profitable study, technology, layout redesign, capacity expansion and inventory levels. Distribution: Work on alternatives for outsourcing the distribution network or transportation routes. It should focus on outsourcing these non-core business activities if they are not profitable. It is costly not to include the multi-distribution network in standard online delivery (multiple delivery points through retail sales). Operations: Work out the right layout and workflow process in the company. The allocation of labor resources is also critical in finding the right balance of resources to manage production. If possible, adopt a hybrid model to manage flexibility in the nature of the product, ensure that both production lines can be configured standard and customized in order to reduce configuration and format changeover times and meet requests.